Media Futures: What the heck is a promo?!

So, what is a promo?

I won’t keep you guessing, it’s basically a TV trailer. So, if that explanation isn’t enough, let me take you through how a promo is made and hopefully give you a peek into a not well-known part of the TV creative industry.

Self-confessed geek Craig Kennedy is an award-winning creative with over 24 years of experience making fun stuff for a living in the TV creative industry.

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