Rui Leitão
- Position: Lecturer in Graphic and Communication Design
- Areas of expertise: User experience, gamification, educational technologies, and science communication
- Email: R.Leitao@leeds.ac.uk
- Location: 1.77
- Website: Googlescholar | Researchgate | ORCID
Profile
I am a communication designer and researcher working from print to interactive displays. I am concerned with how media communicate with people in order to inform, educate, and engage them. Over the past years, I have been working on gamified mobile applications, researching and developing design research tools to evaluate and improve the user experience, increase the user's motivation and engagement (UX/UI).